When it comes to energy drinks everybody thinks about two major brands: Red Bull and Monster Energy. In addition, there were various duels between Red Bull and Monster Energy, but yet there was no duel with a focus on their social media performance. That was reason enough for us to devote both companies a special infographic and therefore we put them into our social media duel. A few words on the infographic itself. The first view makes clear that Red Bull dominates when it comes to fans and followers. But that does not automatically mean that they surpass Monster Energy in case of interaction. Since a high interaction index indicates a relative high amount of active fans and vice versa. That’s exactly the case for Monster Energy but we don’t know the secret recipe of them, maybe the customer loyalty is a lot stronger. We hope you enjoy our newest infographic and we would like to [...]
The internet and, of course, the rise and worldwide adoption of social media and mobile surfing revolutionized a lot of industries. Also the fashion world got strongly disrupted. Through social networks and the exploding number of fashion blogs the world of clothing got into hot discussions and feedback by millions of customers and fans. Since fashion is a really image-driven topic there are uncountable photos and videos, which are getting shared, liked, commented, pinned, reblogged and so much more. There is hardly another topic, which is on the one hand so emotionally charged and on the other hand totally individual. Sure, there a people who are really not interested in fashion in any way. But nowadays you can find clothing that matches also your very special personal style within seconds. Never before it has been so easy to set up even your own fashion label in minutes and distribute your self-created clothes [...]
The week is as good as done and even if I am repeating myself this means that it is time again to take a look at the most talked about pages of the week. Over the last weeks, the page OIESAMAMADA clearly dominated our ranking, but this week Pepsi has taken the leadership. When we look at the people talking about this value one might even say that Pepsi outclassed OIESAMAMADA. Remains only one open question: Can Pepsi hold this performance or will everything be back to normal next week? Although Pepsi is the most impressive newcomer, it’s not the only one this week. Next to the new top dog, we welcome Dunkin’ Donuts, Budweiser and Manchester United. Another highlight of the last week is that the page of George Takei has not made it into the ranking for the first time, but of course there are a few of the usual [...]
Everyone is browsing through social media networks like Facebook, Twitter, YouTube and Google Plus on a daily basis. But are you stressed up because everything on these platforms feels so slow and you want to speed up your browsing? As many people don’t know, these four social media platforms are all having some nice keyboard shortcuts. With these shortcuts you can move faster, more comfortable and just pick up the pace. We show you how they work. Navigate through Facebook & co. like a real pro! For all those who don’t know what a shortcut is: A shortcut is a specific key combination for a command that would otherwise be available only through a menu or an interface. This means a lot of mouse-clicking and it needs some time. Time, that can easily be saved by learning and using shortcuts, especially on social media platforms. Social media shortcuts allow you [...]
The month of April is over and all our loyal readers should know that this means it’s once again time for a new infographic about the average Facebook page performance. Exactly as in the last months we analyzed the most important Key Performance Indicators (KPIs) (number of fans, interaction rate, total number of interactions, People Are Talking About, PTAT rate, own posts, user posts and the number of likes, comments and shares) for six different segments depending on the page sizes (1-1,000 fans, 1,001 – 10,000 fans, …) on Facebook. So if you need to know whether your Facebook page performs well on average, this graphic is a good tool to get the answer. If you are missing something, just leave us a comment. The Average Facebook Page Performance In April If you want to share and use this infographic, please copy the code below to easily embed our infographic into [...]
Hello again to our weekly most talked about pages ranking. As always, we dedicate ourselves at the end of the week to the pages with the highest people talking about this (PTAT) value. This week the ranking is led by the page OIESAMAMADA and as in the weeks before with an incredible PTAT-value (10m). Since the page is started appearing in our ranking it is on the first place. But the important thing is not the fact that the page leads our ranking since a “decade”, more impressive is the PTAT-value the page gets week after week. But let us now get on with the rest of the most talked about pages of the week. Altogether the ranking has not really changed compared to last week. Once again pages around religious topics are pretty strong, especially the two pages Jesus Daily and God. But religion is also important on pages like [...]
Howto Setup A Basic Facebook Analytics Scheme For Your Page
