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With the launch of Facebook’s new Graph Search the question comes up what effect this will have on brands and how brands should adjust their social media strategy in order to leverage this new possibility the best. From my perspective, [...]
Feature Pitch Part 2 – Facebook Interactions
In today’s Feature Pitch, already the second part of our series, we dedicated ourselves to all the metrics covering Facebook interactions. According to the Fan Metrics, which we covered in the last week, measuring your fans interactions is an absolute necessity [...]