Social Media Analytics Blog

How custom metrics can fuel your social media reporting

Every applied online marketing strategy for any business or agency is different. Accordingly, there is no one-size-fits-all-approach to measure the success of campaigns. Social media analytics can greatly benefit your performance evaluation and reporting. One of the central features that quintly offers to all social media marketers is its customizability. With custom metrics you can adjust your measurement efforts in a way that perfectly fits your goals. To give you a better idea of all the possibilities at hand, we created this guide towards creating your first custom metric. Let’s see how it works!

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Top 10 Social Media Analytics Features

When comparing different Social Media Analytics tools, it’s easy to get lost in the jungle of possibilities. For newcomers, it is especially hard to find out what the most essential features are in this type of tool. Which product offers exactly what I need? Which product might be enough for now, but not sufficient for a more in-depth-analysis some way down the road? What features are, in our opinion, highly underrated and might bring great value to users? To answer these questions, we took a look at what our customers consider vital in social media analytics and also thought about what experience tells us as a provider about important social media analytics features. (more…)


Welcome to the quintly Academy: Free Social Media Analytics Course πŸŽ“

At quintly, one of our major company values is to always help improve each other. The same does not only count for our clients, but for all who are interested in social media analytics. Many people out there have already grasped that social media has a real impact on 21st century marketing, but are not yet one hundred percent sure how to measure this impact in order to optimize their campaigns. We thus want to give people the option to learn more – this is why we are launching the quintly Academy today, an education platform starting off with a first free social media analytics course.

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Facebook Reactions Analytics – Now available for all Facebook pages within quintly 🎊

Analytics for Facebook Reactions were so far just available for your own pages via Facebook Insights. Just recently, Facebook launched Facebook Reactions on a public level and we are happy to announce social media analytics for the reactions of your community – not only for Facebook Insights but for all your and your competitors Facebook profiles.

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