Say Cheeeeeeese! Yes, we are obviously on a network addition run and today we are introducing Instagram analytics and benchmarking within quintly. With more than 150 million monthly active users all over the world, Instagram has become an important part in the social media strategy of visual-driven brands.
Instagram is not just a mobile first social network driven by photos, videos and filters, for many people it's a real passion to spread their content and interact with other Instagramers. There are already 16 billion photos shared, generating 1.2 billion likes per day and around 55 million photos are uploaded daily. Amazing numbers for a just 3 year old company. With the recent addition of advertising possibilities for brands, so called sponsored photos and videos, Instagram finally got a credible platform for modern marketers. And what is the only way to measure your performance on Instagram? Yes, tracking your Instagram numbers and benchmarking them with your competitors. That's where quintly enters the game with our latest network addition.
Instagram Analytics And Benchmarking
Right from the beginning your are able to use 26 different metrics to track and compare your Instagram performance. Those metrics are segmented into the following categories:
- Key Metrics
Instagram analytics are available within all Business packages. If you have taken a quintly trial in the past and want to test the new Instagram profile analytics for free just write an email to firstname.lastname@example.org and we will extend your trial by one week.
As usual we are happy to get your feedback. :)